![]() They have enough money to pay for these services but lack the physical ability to do this work themselves. A nd they live alone in their house outsource most of their household work. Maximum elderly couples whose kids are settled someplace else. This Customer Segment in Dry cleaning and laundry business comprises people above the age of 55. These customers have a high paying ability and a high retention rate if you understand their preferences. Thus, interacting with these customers is a major part of retaining them. That’s when Rohit told him that he offers a pickup and delivery facility as well and from now on, his delivery boy will pick up the clothes every day from the customer’s house. T he customer told him that his office route has changed so he does not have time to visit the dry cleaner separately. ![]() When Rohit called him up to find out the reason for him not coming. ![]() For instance, Rohit, who is one of our clients told us that one of his frequent customers from this customer segment stopped coming to him for a few days. These are usually rich households and even the little details about these customers are to be taken care of. M ost of whom are working and have less time for their household responsibilities. This Customer Segment in Dry cleaning and laundry business comprises people between the age group 30-55. Then just wait and watch the changes happening to your dry cleaning business. A nd tell them that your shop has free Wi-Fi. So, the next time whenever someone from this customer segment visits your store, interact with them, give them the automated receipt for their order. So, it becomes necessary to cater to this generation’s needs and keep up to date with their demands. This is a generation that drives the future of the world. They will, for sure, without any second thought, choose the latter one. A nd the one who gives them automated receipts and offers beautiful looking branded packaging. Tell them to choose between a dry cleaner who gives them handwritten receipts and offers hand packaging. More than 90% of this generation is tech-savvy and likes to make use of new services every day. A nd Genz in the age of 18-30 who are either students or working professionals. This Customer Segment in Dry cleaning and laundry business comprises the Millennials.
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